Showing posts with label socialbookmarking. Show all posts
Showing posts with label socialbookmarking. Show all posts

Tuesday, November 3, 2009

Facebook Gets More Hits than Google

Web Becomes More Social, Facebook Gets More Hits than Google


According to Alexa.com, Facebook.com has more pageviews than Google.com. Facebook has 4.22% of global pageviews in last 3 months while Google got 4.09% during the same time. Below graphs (taken from Alexa) have the details.


SEO SPECIALIST

Wednesday, October 21, 2009

Social Networking for Business Guide




It seems like there's an over-abundance of social sites nowadays. For a newbie, it can be quite intimidating when first joining a network or two and building a community. A handful of questions may run through your head:

    • Which networks to join?
    • How to participate?
    • What's enough, or too much?
    • How will it help my business?

So, to answer some of these, I'd like to present my "Social Media For Dummies" overview. First, a quick recap of my favorite networks and what they're about.



Facebook - The ultimate platform for keeping up with (stalking) friends. I joined Facebook way back in 2005, you know, when it was just for college students and before you could even share photos (gasp!). I've witnessed the evolution of this mega-network over the years, and it has become, not only the 4th largest website in the world, but the best place to find people, keep up with them, and inform them. It is the son of Classmates.com on every possible steroid ever ingested by humans. The ability to share and communicate with friends and colleagues is seamless. Overall, Facebook is a great place to start your social networking endeavors.

LinkedIn - A must-have in every business person's arsenal of tools. If you are (or hoping to be) in business of any sort, LinkedIn is a great place to set up shop. Very similar to Facebook, minus the annoying applications, plus job postings and resumes. This is where you network with those in your industry, join groups, research companies, and prospect clients. Build your credentials by asking colleagues for recommendations or head to the "Q&A" section to provide advice.

Twitter - Share, Learn, Meet. I wouldn't be surprised if Webster adds a new definition for "tweet" this year. Within the first half of 2009, Twitter has gone from nearly 5 million users to over 23 million. It is the social media platform of choice at Fortune 100 companies. Easily share links, pictures, videos, articles... Oh, and personal updates... with followers. Twitter is kind of like the cocktail party of social networks. Here, you can easily reach out to strangers by tuning in to their tweets or quickly replying to them. A limited amount of customization keeps annoying advertisements and outlandish profiles at bay, unlike the outdated MySpace.

Digg, del.icio.us, StumbleUpon, reddit, etc. - Social Bookmarking to share and store your favorite links. You just read an article over at NYT.com that you loved. Use one or more of these bookmarking sites to share it with the world. Looking for information or articles on a certain subject? Head to one of these sites and search your topic, you'll be able to peruse a list of articles or sites that others have found useful or interesting. Not only are these great for sharing, but storing sites for later use as well. Say you have a home desktop, a netbook for travel, and a work computer... customize your bookmarks and easily access them on each computer without updating each machine.

FriendFeed - All of your networks in one place. FriendFeed lets you put all of your networks in one big stream. Users can see your Facebook status, latest Tweet, pictures posted on Flickr, blog post, bookmarked article and much more when they follow your feed. Much like Twitter, but a whole lot more.


Thursday, October 15, 2009

Top Five SEO Tips to Increase Website Traffic

1. Extensive Keyword Research 


SEO starts with a solid keyword research and sorting. Most of the SEO professionals are impatient and always in a hurry to implement their ideas. 
Well, that keeps them revising their SEO Services efforts and eventual loss of time and traffic. Keyword research for effective SEO results needs a lot of patience and intelligent calculations. Above all you should be using the best possible tools to perform keyword research for a strong search engine optimization. 
For example Google Keyword Tool, Google Insight and Google Suggestions. You will get the exact number of monthly searches on Google Keyword Tool. Here is what you should do then; 
a) Download them in an excel sheet. 
b) Find out your kind of keywords (that match your website content and products). 
c) Sort them by daily searches. 
d) Collect the best ones for the Home and do similar calculations for the other important internal pages. 


2. Original and Optimized Content 


SEO based content writing is the best element on a live web page. Both, search engine crawlers and human beings love to read original and effective content filled with useful information. However; there has to be an efficient use of SEO content writing techniques as well. A smart and optimized content contains the right balance of the keywords used throughout the content. Usually it should be 5% to 6%. 
a) Use two to three keywords in the whole content. 
b) Start the content with the most important keyword and end it with the same keyword. 


3. Web Page Optimization 


Search Engine Crawler reads only the HTML of the web-page and so it must be properly optimizes to guide the crawlers to the right areas and content of the website. Put the keywords in Title, Description and Add more keywords in the keywords area. Do not forget to put H1 to H6 using the keywords. Alt Tags must be placed on the images wherever possible. 


4. Article Syndication 


Write articles and Press releases about your website, it`s products and services. Submit the articles into as many article submission and press releases into major press releases websites. Do not forget to leave anchor texts so that readers can come to your website as well. 
This practice is easy and very effective. It helps the website gets crawled by the search engines within two days which reinforces the natural ranking of the website.If you leave anchor texts for the internal pages as well then you can expect to get your website`s internal pages caches (known to search engines). This boosts the website`s presence even more. 


5. Social Bookmarking 


It is very important to be a highly actively involved into social bookmarking activities. Join all the major Social Bookmarking websites like dig, delicious etc. Bookmark your own articles and press releases over there, make friends and share your bookmarks. 
Social bookmarking websites are very well optimized and are cached by search engines everyday. If your website`s content, link etc is bookmarked over there then you can expect your website to get cached by Google within twenty four hours as well. 


Try the above mentioned SEO ideas in your daily SEO work and experience the change in the results yourself.


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